We made a replacement exactly in 30 seconds. The role of an independent judge, measuring time, performed by traffic lights, the red signal of which lasts exactly 30 seconds, and as spectators there were drivers who stopped at the intersection. guerrilla action quickly "smashed" over the network. The result was more than 100 publications in the media, and the "viral" video got in the rotation of the leading automobile groups and channels. Over a few days, the video gained more than 200,000 views.