Below the Line
In general, everything that is not ATL is BTL. It's a custom in our area, that BTL-projects allocated as a separate category in the world of communications. BTL is considered a special kind of series of events. With this slide we will answer you - YES! We have a division dealing with BTL, and we are able to work within this category effectively.
Often we even turn BTL upside down and make it interesting and meaningful.